Archive for March, 2011

Barriers Can Make You Better

Thursday, March 31st, 2011

Dave Weber - CEO/President

I am writing these words on March 27th. For basketball fans across the country and around the world, March Madness is in full bloom. And with the field shrinking down to Sweet Sixteen, Elite Eight, and Final Four, this year’s tournament has been filled with surprises.

As it happens every year, there have been a number of great games go down to final shots. There have also been plenty of great story lines filled with upsets, bracket busters, and Cinderellas. On one end of the spectrum there has been lots of second-guessing, hand-wringing, and head-hanging. On the other end standing ovations, celebrations, and jubilation.

As each college basketball season comes to a close I am always reminded of the amazing feat accomplished by the UCLA Bruins during their unprecedented 10 NCAA Men’s Basketball Championships in 12 seasons from 1963 to 1975.

During that amazing run, UCLA had a number of truly great players but, arguably, the greatest was Kareem Abdul-Jabbar (then known as Lew Alcindor). His athleticism and ability to dunk the basketball made him stand out like a man among boys on the court.

But between his sophomore and junior years at UCLA, the NCAA Rules Committee made a rule change that outlawed the dunk shot. It was widely believed that the committee had instituted this change with the single goal of lessening Abdul-Jabbar’s dominance during games.

At first, Kareem was devastated. He perceived this as a huge barrier to his success. A giant obstacle thrown in his path. But his coach challenged his perspective and told him to look at this barrier as a way to raise his game to a higher level. As he later wrote in his autobiography, Kareem:

“At the time, Coach Wooden told me it would only make me a better player, helping me develop a softer touch around the basket. This I could use to good advantage in the pros, where I could also, once again, use the dunk shot. He was right. It didn’t hurt me. I worked twice as hard at banking my shots off the glass, on turn-around jump shots, and on my hook. [This barrier] made me a better all-around player.”

Just as the “no dunk rule” barrier caused Kareem Abdul-Jabbar to develop more of his potential by forcing him to focus on other skills and abilities so too can barriers have the same impact on our lives.

Whether the barrier you face is new technology, a new competitor, a challenging student or an economic downturn, remember barriers can truly help us to become even better than we were before.

Help the People in Japan…buy a DVD

Monday, March 14th, 2011

On March 11, 2011, a magnitude 8.9 earthquake struck just off the Eastern Coast of Honshu, Japan.  This earthquake triggered a devastating tsunami that has taken thousands of lives, destroyed millions of homes and businesses and crippled the Japanese infrastructure.  All of this combined is more than enough to deal with, but as you read this, nuclear power plants are in the process of a complete meltdown.  For this reason, millions of people are having to evacuate in order to avoid dangerous radiation that is being released.  The people of Japan need our help!

We would like to play a part in helping the people of Japan, and we can’t do it without you!  We ran this campaign previously for the people in Haiti with a lot of success, and we know we can do the same for the people of Japan.

Through April 15, 2011, we will donate 50% of the proceeds on all DVD sales to The American Red Cross Japan Earthquake and Pacific Tsunami Fund.

Help us make a difference today.  We’ve made it very simple, no special codes, just help for the people of Japan.  Buy a DVD today and impact lives!

Spring Ahead! 10 Days of 10% Savings

Thursday, March 3rd, 2011

Daylight Saving is right around the corner, and what better way to celebrate than with 10% off online orders until it gets here!

First, make sure to change your clocks on March 13!

Next, simply use the coupon code: SPRINGAHEAD

Finally, Save 10% off your online order.  That’s it!

This offer is only for new orders placed after this post that use the coupon code.  Your discount will appear after you apply the code to items in your shopping cart.  It has no cash value and cannot be combined with any other offer, but don’t let that stop you from saving.

Get Your “Sticks & Stones Exposed” eBook Today!

Thursday, March 3rd, 2011

We have now expanded our eBook offering of “Sticks & Stones Exposed” to the nook!  “Sticks & Stones Exposed” is now available in iBooks, kindle and nook!